1. Home
  2. Business
  3. Page 2

Category: Business

Eight Features Your Website’s Homepages Should Include

As a business owner, your homepage is the face of your online branding. You have 7 seconds to catch a viewer’s attention before they decide whether they’ll leave your page or stay. Hence, you must make a great first impression from the very second they open your website

Check out these 8 key features every homepage should consist of in order to appease the viewer.

Logo: The logo is a tangible representation that encompasses your products or services and is a key piece for clients to recognize and connect with your brand. Ensure that your logo is clear and sized appropriately for your website design.

Navigation: The navigation area is like a road map–it’s necessary to give visitors an overview of the content, as well as help them to locate the information they are looking for using the most efficient route. Create a clear line of direction with your navigation.

Headline: A headline with a sub-headline or paragraph text should provide a clear description of your business and what you do or the services you provide.

Call to Action: CTA areas or buttons can be linked to contact forms, subscription enrollment forms, or other pages within your website that provide more information.
Make it easy and intriguing for your visitors to click.

Social Proof: Providing testimonials or customer/client reviews is another powerful way to stimulate trust and establish your expertise.

Photos: Photos add a sense of credibility and integrity to a website. A photo of someone using your product or engaging with your service is better than a stationary photo of your product because the viewer is able to connect with it.

Text Content: Keep your content simple and easy to read, and avoid industry jargon by being conscious of your target audience.

Footer: The end of your homepage should provide these three features: contact information, links, and social media integration.

Did you find this post helpful? Like, comment and share.

Send a DM or call us on
+2349062470398
Check us out: www.jetheights.com
Send us a mail at Hello@jetheights.com

For more business growth tips, follow us on our Social Media Platforms
Facebook: https://www.facebook.com/Jetheights
Instagram: https://www.instagram.com/jetheights/
Join our online growing community: https://www.facebook.com/groups/Africanify

 

Five Simple Steps To Creating Your Buyer’s Persona

Do you know who your customers are?

More importantly, do you know what they want or need from you?

Well, creating your buyers’ persona will help you get these clearly.

A buyer persona is a fictional person who represents your ideal customer or a portion of your audience. Their interests, challenges, and problems align with your audience’s.

With a persona, you can create content that resolves your audience’s problems and speaks to their interests. And more importantly, to improve your overall marketing!

Below are the simple steps in creating a buyers’ persona, read on to learn.

Research your target audience: Look at your current customer base. Who are your best customers and repeat purchasers? Are there any similarities between them?

Narrow down the most common details: Having completed your research, narrow down your results by finding the most common answers you received from customers and subscribers.

Then, weed through your research to determine the most important details that’ll affect how you communicate with your audience.

Create separate personas: the next step is to organize those details into separate personas. Identify people in your audience with the same challenges and goals and group them into their own category. These different categories will represent different personas.

Give your personas names: Assigning a name to your persona will remind you that you’re speaking to an actual person when you write emails. This can help you write more personalized content.

Start writing personalized emails: Now that you have created your buyers’ persona, you can start writing your emails and content with this persona in mind.

Creating a good persona will help Your target audience engage with your content more because they can find your content more personal, relevant to them. (And solve their problems!), and in return achieve your marketing goals.

Did you find this post helpful? Like, save, share and comment below.

Our line is always open for consultation and inquiries!
Send a DM or call us on
+2349062470398
Check us out: www.jetheights.com
Send us a mail at Hello@jetheights.com

For more business growth tips, follow us on our Social Media Platforms
Facebook: https://www.facebook.com/Jetheights
Instagram: https://www.instagram.com/jetheights/
Join our online growing community: https://www.facebook.com/groups/Africanify

 

Stop Selling Start Helping

Sound somehow, right?

Well, the truth is, nobody wants to be sold to, but everyone loves their problems being solved.

So, whenever you are interacting with your target audience, don’t come sounding desperate and sales.

Instead, make sure you understand their pain points and proffer solutions.

With this, “selling” becomes easier than you could imagine.

Need help with Digital Marketing/business branding?

Our lines are always available for consultation and inquiries:

+2349062470398

Or send us an E-mail
Hello@jetheights.com

Check us out!
www.jetheights.com

For more business growth tips, follow us on our Social Media Platforms
Facebook: https://www.facebook.com/Jetheights
Instagram: https://www.instagram.com/jetheights/
Join our online growing community: https://www.facebook.com/groups/Africanify

 

Need To Reposition Your Brand?

We are one of Nigeria’s leading Web and Digital Marketing Agency proffering world-class responsive Website experience, e-commerce solutions, Mobile Apps, Brand Identity, Publishing and Advertising, Content Writing, Editing, Publishing & Marketing, Social Media, and Digital Marketing Services for forward-thinking businesses, and brands using growth hacking tools and trusted technologies to increase sales, improve ROI and make your brand unforgettable.
.
.
At Jetheights, we use simple, yet top-level business growth-hacking solutions for entrepreneurs to increase visibility, sales, and your results.
.

If you’re struggling with Sales, need Leads, struggling with Client Conversion or retention, Visibility & strategy, or need a team to look into your brand architecture, you need to speak to Jetheights right away… We currently manage several top local (Nigeria & Africa) and international clients

Looking for game-changers? Call us today!
We are Premium, yet affordable.

Contact us 07031740649
hello@jetheights.com
Check us out!
www.jetheights.com

For more business growth tips, follow us on our Social Media Platforms
Facebook: https://www.facebook.com/Jetheights
Instagram: https://www.instagram.com/jetheights/
Join our online growing community: https://www.facebook.com/groups/Africanify

 

How to Overcome The Fear of Being Seen and Show Up Confidently As a Solopreneur

If you are a brand or business owner, you’ll agree that it is more profitable to be visible. However, you can be one of the many who battle with the fear of showing up or being visible.

You feel self-conscious, question what to say, and as a result of this stress and anxiety around showing up, you experience burnout.

This fear hinders your ability to show up, put yourself out there, share your work, and make an impact.

If this sounds like you, read on to see how you can manage this fear and start showing up with courage and confidence.

1. Practise self affirmation.

2. Take one step at a time.

3. Remind yourself that you are in control of what you share.

4. Learn how to walk with fear(but kept at the back seat)

5. Believe in your vision more than your fear.

6. Don’t be too self conscious.

7. Seek help;(courses, accountability groups, coaching programs/consultation, etc.).

In conclusion, think of what you stand to gain/lose by not showing up and let the fear push you to success, instead of running back into your shell. Remind yourself that putting yourself out there is a relatively small risk (as opposed to not fulfilling your purpose, being broke, and miserable).

Remember, it is more profitable to be visible.

Need help getting started in any way?
Reach out to us at Jetheights!

Feel free to reach out to us for consultation and inquiries.

Send a DM or call us on📲

📞 +2349062470398

Send us a mail at Hello@jetheights.com.
Check us out: www.jetheights.com
.
.
For more business growth tips, follow us on our Social Media Platforms
Facebook: https://www.facebook.com/Jetheights
Instagram: https://www.instagram.com/jetheights/
Join our online growing community: https://www.facebook.com/groups/Africanify

Five Frequent Myths About Entrepreneurship

There are a series of wrong ideas and notions surrounding entrepreneurship.

Debunking these myths can help startup leaders figure out what’s truly necessary to achieve success with their fledgling company.

This post highlights some of the most common assumptions about entrepreneurs and explains why they’re wrong.

Which of those myths did you also believe? Share with us in the comment section.

Join our online growing community: https://www.facebook.com/groups/Africanify

Brand Advertising And New Age Marketing

The year is wrapping up.
A lot of businesses/brands like yours are already strategizing and planning for the new year.

You should too!
Do not be caught unawares.

Hurry now!
Get the brand book and step into the new year as a Brand Boss.

The Ebook comes with three FREE E-books( Monetize and Influence) for just 2k

Learn more about it here>> www.thebrandbook.com.ng

You can also get the hard copy from Amazon

At Jetheights, we are ever committed to seeing your business grow.

Send a DM or call us on
09062470398
Send us a mail at Hello@jetheights.com.
Check us out: www.jetheights.com
For more business growth tips, follow us on our Social Media Platforms
Facebook: https://www.facebook.com/Jetheights
Instagram: https://www.instagram.com/jetheights/
Join our online growing community: https://www.facebook.com/groups/Africanify

Branding Is Less About Product Packaging, And More About Customers’ Perception Influenced By Experience

Having a good product ‘packaging’ is not enough, you must be sensitive enough to know how your overall packaging is being perceived by your target audience.

As good as it is to make noise about your product, do all you can to stay true to your claim.

Every experience with your business either strengthens or undermines a customer’s perception.

Hence, to grow your business, make sure customer perceptions align with your branding.

After all, your ‘packaging’ can succeed in tricking them into falling for your product, but you might not be able to do it more than once.

At Jetheights, we are always committed to seeing your business grow.

Feel free to reach out to us for consultation and inquiries:
Send a DM or call us on:
09062470398

Or send us an E-mail
Hello@jetheights.com
www.jetheights.com

For more business growth tips, follow us on our Social Media Platforms
Join our online growing community: https://www.facebook.com/groups/Africanify