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Facebook Ads Vs Google Ads Vs Instagram Ads

The first thing you should take into consideration when creating an ad strategy is not the type of ad but the goals you want to achieve with the ad.

Is it sales? Brand recognition? Collaboration? Lead generation? Brand authority? Engagement? Following? ETC

After you’ve come up with a clear vision of what you want to achieve, you can then go ahead to choose an ad platform that can help you achieve your goals.

For instance,

Although Facebook has a higher number of users, Instagram is more common among younger users (18 – 34 years) and maybe a better option for brands that want a younger demographic.

Also, Instagram gets 58 times more engagement per follower than Facebook with a rate of 4.21%. The engagement on Instagram is determined by account followers, the number of followers a user has.
But with the explore and reels option there is more opportunity to gain visibility for their accounts.

Facebook is better for direct response advertising and Instagram is better for brand marketing.

Facebook also has great target audience ads. It has “Custom Audiences” that allows you to target users by diverse demographics which increases the tendency of connecting with your intended audience and high lead generation.

Google ads should not be optional.
Google is the world’s largest search engine and can expose your brands to enormous traffic

Google ads are also highly effective for local searches which shows your products to people searching for your services in your location.
As long as you have a website, you should engage in Google ads.

We hope you find this explanation helpful!
Leave a comment an tag someone!

We also offer professional Facebook, Instagram, and Google ads for brands and Small businesses.
09062470398
Hello@jetheights.com
www.jetheights.com

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Whatsapp Chatbot: A Customer Care Solution

We present to you a Bot that is more useful than an Instagram bot.
What’s App chatbot!
This is an automated software powered by rules or artificial intelligence (AI) and runs on the WhatsApp platform. People communicate with WhatsApp chatbot via the chat interface, like talking to a real person. It’s a set of automated replies that simulates a human conversation on WhatsApp.

This service is strictly governed by laws that won’t permit you to create automated marketing messages and won’t tolerate spam messages, else your account will be blocked.

This is a solution for customer care and reduces the cost of having an agent or setting up a customer agent booth.

If you enjoyed this topic drop us a comment and we will be showing you how to set up your whats app chatbot tomorrow!

Our lines are available for consultation and inquiries:
09062470398
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Get A Visual Identity For Your Brand

Knowing exactly what it takes to design the perfect graphics and the correct branding that best suits your business and industry is what makes you stand out as a brand.

If you want your brand to be at the hearts and minds of every of your audience whenever they are in need of the service/product you offer, you need to have a professional Visual Identity. It is what people see before they will want to think of patronizing you.

At Jetheights, our design experts create engaging graphics that will better explain to your audience who and what you are. Our content strategy team will also work with you to determine the best fit for your campaign goals thereby scaling your business up

Our lines are available for consultation and inquiries:
09062470398

Or send us an E-mail
Hello@jetheights.com
www.jetheights.com

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Have You Ever Heard Of The Term “Retargeting” In Display Marketing

Have you ever Heard of the term “Retargeting” in Display marketing?

So that you do not get confused, display marketing is the tiny advert columns that you see on all websites showcasing a product or a website that has no direct affiliation with the present web page you might be on.

With display marketing explained, and out of the way, retargeting in display marketing, is tracing and retargeting people that have visited your site! and sending offers and discount their way.

Are you still in the dark?

We will be very happy to implement this strategy for your business with guaranteed success!

Send us A DM or send us a mail at hello@jetheights.com to begin today!
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The Chambers Of Direct Marketing Secret

There is more to DM than pictures and pretty videos. With DM Marketing, you can make much more sales and gain much more customers than you could ever imagine.

However, before you begin, you must first locate your target audience and those whose niches are similar to yours or your brands. This makes DM Marketing easier and more productive. You can do this by checking out the profiles of people who have liked your posts, commented on them, or those that have tagged you.

You’ll find these people are more likely to respond to your messages, seeing that they have shown interest in your brand/ posts.

Lest I forget, the most important rule in the game of DM Marketing is: ALWAYS RESPOND! Whether it’s a dm or comment on your post, always take out time to respond. It could be a new biz opportunity or an influencer wanting your attention or maybe a potential partnership or client, you never can tell. But you must know that it is an opportunity to build a relationship with someone outside of the ever-scrolling Instagram feed and comment section.

You would agree that sending over a quick Instagram DM is handier than typing up an entire email. Plus, Instagram Direct messaging provides a chance to give quick and personal customer service to current and potential customers.

Remember, People buy from those they feel a connection with.

You can also use Instagram Direct messaging to reach out to influencers that can promote your service or product. Please, do not send an email. It’ll most certainly get buried down in their inbox.

Our lines are available for consultation and inquiries:
09062470398
Or send us an E-mail
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Dear Business Owner People Are More Interested In Buying Solutions

A lot of business owners wonder why the business failed to sell, meanwhile, they are busy trying to force their products down the throat of their customers!

People are not interested in your product until meets a pressing need. Your product must solve a problem before people can part with their hard-earned money.

So, whenever you are creating an offer, before thinking of how fantastic it is, think of the solution it proffers, then target the right audience, market the solution aggressively, and see them chasing you with their money.

At Jetheights, we are committed to making your business grow, feel free to reach out to us for consultation and inquiries.

Send us a DM Or call us on

09062470398

Check us out: www.jetheights.com
Send us a mail at Hello@jetheights.com

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What’s The Ten Thousand Hour Rule Of Mastery!

If you put 10,000 hours of “deliberate practice” into any field, then you will become a master.

Have you heard this before?

It’s called the 10,000 Hour Rule.
This rule came about as a result of research conducted by Malcolm Gladwell and documented in his book called the “Outliers”. Gladwell claims that greatness requires enormous time, using The Beatles’ musical talents and Bill Gates’ computer empire as examples.

40 hours of practice every week for 5 years!
This might look like a lot but remember practice makes perfect.

How many hours have you done towards mastery? let us know in the comment section.
Our lines are available for consultation and inquiries:
09062470398
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Hello@jetheights.com
www.jetheights.com

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When Should You Hire A Marketing Agency?

One of the main goals of a business is to make sales. However, due to various reasons, this could be hard to achieve.

Hence, you must be intentional about creating the right strategy to achieve your goal and know when to seek help.

Do you need a reliable digital marketing agency?

Say no more! We are a click away.

Check us out: www.jetheights.com

Send us a mail at Hello@jetheights.com

Or call us on
09062470398

For more business growth tips, follow us on our Social Media Platforms
Join our online growing community: https://www.facebook.com/groups/Africanify